Top 10 Sales Engagement Platforms for Small Teams in 2023
What is a sales engagement platform?
Are you tired of disjointed sales processes and scattered customer interactions? Fear not, because sales engagement platforms are here to save the day! Think of them as your personal sales sidekick – they help streamline your sales routine and make it easy to connect with prospects. With features like email automation, sales sequence cadences, and in-depth reporting, you’ll have all the tools you need to rock your sales game.
Plus, they often come with great reporting functionality, giving you a full view of customer interactions. Not sure where to start? That’s where we come in – we’ve reviewed the top 10 sales engagement platforms for small teams in 2023, check it out!
the top 10 sales engagement platforms for small teams in 2023 are:
1.
small team rating:
9/10
You guessed it – Pipelyft is number 1 in our top 10 sales engagement platforms for small teams in 2023! Currently in early access, Pipelyft offers its users a variety of features with a particular focus on ‘simplifying sales’. Pipelyft’s aim is to remain affordable for small businesses and teams by stripping out the meaningless features of sales engagement platforms, whilst still offering their users all the tools they’ll need to improve the efficiency of their sales team. Currently with a price tag of just £17 per user per month, which grants users access to a lifetime subscription, this will be hard to beat!
| Pros vs Cons | |
|---|---|
| Pros | Cons |
| Low Cost & Easy to use | Still in Early Access |
| Unlimited Mailboxes, Contacts, Sequences | |
| In-Depth Reporting | |
Pipelyft is still in early-access, but it is an ever-evolving platform with exciting new features released almost bi-weekly. Whilst it’s still in infancy compared to it’s competitors, it provides important functionality that will help you and your sales team smash those targets. For just £17 per month, you can get lifetime access to a tier 3 license which already offers more functionality than some of our competitors’ plans, including multi-channel cadences and bulk email sending – all without limits! Considering the value for money, Pipelyft is hard to ignore. Why not book a demo or sign up?
Great value for money, lots of important functionality included in tier one subscription compared to competitors, life-time access to tier 3 license for early-access users.
2.
small team rating:
8.5/10
Uptics comes in a close 2nd on our list of top 10 sales engagement platforms for small teams in 2023. Uptics is the new kid on the block with a very comprehensive feature list, not to mention a free version limited to 250 uptics. “Uptics” are a crediting feature that allow you to use the platform’s outbound and automated actions. An outbound or automated action includes Emails, SMS, To-Do’s, Phone Calls, Sequence Journeys, or any other action while using Uptics Sequencing, Bulk Actions, or 1-on-1 Activity. They offer a free version in which the user gets 250 uptics, however once these uptics run out your outbound and automated actions will be frozen unless you upgrade or wait for your monthly uptics to reset. Their tier 1 package starts from £82 per month.
| Pros vs Cons | |
|---|---|
| Pros | Cons |
| Free Version | Limited Email Accounts |
| Lots of Features | Expensive Starting Tier after Free Version |
| Unlimited Users | Outbound and automated actions can be frozen mid campaign |
Uptics is a great option for freelancers or for those conducting limited outreach. With an “uptic” being linked to a lot of actions within the platform, it’s difficult to know how long the free account will last, at which point it’s onto the paid versions starting from £82 per month.
Free account with limited uptics, lots of features and unlimited users/contacts. Limited email accounts, difficult to know how long the uptics will last.
3.
small team rating:
8/10
Yesware is a sales engagement platform primarily focused on cold email outreach. While they do include sequencing for other channels, their main focus is on structuring emails and understanding who has opened what email and what they interacted with. Starting at £13 a month per user, this would be a great option for those who are primarily focused on email outreach.
| Pros vs Cons | |
|---|---|
| Pros | Cons |
| Very competitive price | Primarily used for email only |
| Great for email automation | Limited Campaigns on Starter Plan |
| Appointment Setting | |
Yesware is a very reasonable priced platform compared to others in the market. It offers support with email creating, sending and tracking. From our research it doesn’t look like it provides marketing automation, but it has some handy features to speed up the mundane task of email writing 🥱. Not to mention it has a handy meeting scheduler.
Reasonably priced started plan but limited to email cadences only and 1 mailbox
4.
small team rating:
7.5/10
Reply is a sales engagement tool designed to allow sales teams to prospect across multiple channels. Reply has a particular focus on supporting users with writing effective emails and messages for their outreach activities. Starting at £50 for a ‘Starter’ package, it is cheaper than the likes of SalesLoft and Outreach, however you are limited to just email sequences and email functionality from 1 mailbox.
| Pros vs Cons | |
|---|---|
| Pros | Cons |
| Cheaper than Competitors | Limited Starter Plan |
| Email & Messaging Creation Support | Only 1 Mailbox on Starter Plan |
| Unlimited Contacts | |
Reply caught our eye as a potential competitor to the big guys! They appear to have a large focus on helping the user craft topic and target appropriate messages and emails reducing spam – which I guess about 90% of people dislike (I know I do). Their starting plan comes in a lot cheaper than it’s competitors (apart from Pipelyft 😉 ) and starts at just £50, the limitations on the email cadences and mailboxes could be seen as a problem for some.
Reasonably priced started plan but limited to email cadences only and 1 mailbox
5.
small team rating:
7.5/10
Hitting the mid-table on our top 10 sales engagement platforms for small teams in 2023 is Klenty. Klenty is a sales engagement tool that offers multi-channel outreach cadence creation and a great selection of integrations into some popular CRMs. Their “Startup” package is reasonably priced at £45/month per user primarily focused on email automation and does not include any of the multi-channel features.
| Pros vs Cons | |
|---|---|
| Pros | Cons |
| Great for Email Automation | Only Email Outreach on Starter Package |
| Integrations with Popular CRMs | No CRM Integration on Starter Package |
| Email Warmup & Validation | |
Comparatively Klenty is very reasonably priced for the features you get…..but you’re still going to need to pay a bit more! As we’ve seen in a lot of the platforms listed here, if you want to unlock multi-channel features, it’s going to cost you a bit more. Having said that the email functionality with the email warm-up feature is great.
Reasonably priced starter plan, but you have to pay more to get the features expected in a Sales Engagement platform.
6.
small team rating:
7.5/10
Conquer is a sales engagement platform built directly into Salesforce. Conquer allows users to build sales cadences, send emails and make phone calls using their Conquer Dialler add-on from Salesforce – which means you don’t have to rely on data transferring from system to system. Like many others without pricing listed on their website, it’s hard to know how much this software costs.
| Pros vs Cons | |
|---|---|
| Pros | Cons |
| Intuitive Interface | Expensive |
| Embedded into Salesforce | Requires Salesforce |
| Dialer Addon | |
Conquer offers a great solution for the Native Sales Force users out there. Having the functionality Conquer offers within sales force is a very satisfying proposition. With unclear pricing on their website, it’s unknown how much this would set you back, all we know is a salesforce license starts at £20/month.
Reasonably priced starter plan, but you have to pay more to get the features expected in a Sales Engagement platform.
7.
small team rating:
7.5/10
Coming to the bottom end of our list of top 10 sales engagement platforms for small teams in 2023 is Hubspot. Everyone has heard of HubSpot, right? Currently the market leader for inbound marketing tools, they’re not quite a sales engagement platform, but they do have a variety of features to help companies of all shapes and sizes grow. For small businesses, their ‘Starter’ plan starts at £42/month and offers a variety of basic features for websites like chatbots and lead capture forms. On the outbound front, you get marketing automation bundled in. The ‘Starter’ plan is limited to 1000 marketing contacts, however you can pay to unlock more.
| Pros vs Cons | |
|---|---|
| Pros | Cons |
| Email Automation | Expensive Starter Plan |
| Inbound Website Tools | Additional Charges |
| 24/7 Support | |
The HubSpot brand is well known within the industry. Spawning from the drive for improved inbound marketing practices it has earned its place in the inbound marketing sector. But how does it fare for the outbound? Well…pretty well if you’re able to pay for it! The starter package is mainly focused on inbound lead generation from their websites and landing page contact forms or looking to outreach via email. Anything else will come at a cost.
Great trusted brand with good support and features, however some of these features are not included in the basic plan and will cost more to unlock.
8.
small team rating:
7/10
FunnelFLARE allows small teams to automate their advertising and sales efforts. Its key benefit is the automation of cadence stages such as email and SMS. According to FunnelFLARE’s lead scoring system, small businesses have a better chance of converting leads into customers by focusing on their most promising ones. In addition, FunnelFLARE offers an email monitoring function that enables businesses to see who has read their emails and clicked on links. FunnelFLARE can also be integrated with a variety of other applications, including Salesforce, Dynamics 365, and other popular CRMs.
| Pros vs Cons | |
|---|---|
| Pros | Cons |
| Automation | Learning Curve |
| Lead Scoring & Email Tracking | Limited Features |
| Integrations | Pricing |
Overall, FunnelFLARE is a tool that can be incredibly beneficial for businesses looking to automate their sales and marketing campaigns.
However, users have reported several limitations with FunnelFLARE, including a steep learning curve, the lack of support for LinkedIn, pricing, and limited features. While FunnelFLARE offers several powerful features, it may not be the best fit for all businesses.
Reasonably priced for the functionality, but you need to sign up for a year to get the better pricing model. Recent reviews online suggest the support is questionable.
9.
small team rating:
7/10
SalesLoft is the market leader in the Sales Engagement Platform industry. It comes equipped with a large variety of features that will help sales teams prospect and ‘close deals faster’. SalesLoft is primarily used by the large corporations among us due to it’s high level of reporting and functionality. With no pricing outlined on their website, it’s hard to understand how their pricing model works.
| Pros vs Cons | |
|---|---|
| Pros | Cons |
| Lots of Features | Unclear Pricing |
| In-Depth Reporting | Steep Learning Curve |
| 24/7 Support | |
SalesLoft is without a doubt a sales engagement platform that comes packed full of features that will support sales teams in reaching their targets. It’s questionable as to how many features would be needed by small sales teams of freelances, but they’re there if you need them. Without a clear price outlined on their site it’s difficult to say how much this platform costs however we hope it’s priced reasonably for the little guy!
Great trusted brand with good support and features, however some of these features are not included in the basic plan and will cost more to unlock.
10.
small team rating:
7/10
Outreach is a fierce competitor of SalesLoft and provides a suite of features to help sales team keep track of the sales process from prospecting to close. Split into 5 core elements: Engage, Guide, Commit, Sale Execution Models, Sales Execution Workflows – Outreach has plenty of features for teams to fully execute and understand their sales activity within a business. Again…..no pricing online – why is everyone so shady with their pricing!? A bit of research suggests that Outreach starts at £110/month per user, however, this could not be verified.
| Pros vs Cons | |
|---|---|
| Pros | Cons |
| Lots of Features | Unclear Pricing (Expensive) |
| Automated Dialler | Steep Learning Curve |
| Good Integrations | |
Much like the leading sales engagement platforms, Outreach comes packed with functionality for revenue teams to work in unison. As a small business there are loads of features available to help you land those sales. However, without a clear pricing model online it’s difficult to know if smaller business will have to pay a hefty price tag for features they don’t use. For this reason, we’re ranking Outreach down on our list of top 10 sales engagement platforms for small teams in 2023.
Great set of features, but potentially too many features for small teams. Plus the pricing model is not clear, making it difficult to know how much you’ll have to fork out.
final words
We hope you’ve found our list of top 10 sale engagement platforms for small teams in 2023 useful! As you can see, there are a lot of affordable sales engagement platforms for small businesses and freelancers with varying functionality and selling points.
Unfortunately, a common theme across most of these platforms is a desire to lock the most useful features into more expensive pricing models. This is great….for them, but are they truly a multi-channel sales engagement platform from the start if a large amount of the expected functionality is hidden behind expensive pricing models?
Our approach at Pipelyft is to allow our users access to core functionality on all tiers, period. Do you want multi-channel cadences on a tier 1 subscription? You got it! What about as many mailbox integrations as you desire….? Sure why not! How about bulk email sending as well? We’ve got that too!
No matter the size of your business, we’ve got you covered. Book a demo to see it for yourself. If you sign up today then you’ll be a part of our early-access membership, which gives you lifetime access to our higher-tier subscriptions as a thank you for supporting us as we start our journey to become the future of sales engagement.
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